Strategic Planning

Strategic Planning - Working with company decision-makers to analyze a specific performance area, a specific product, a specific audience and formulate specific goals for improvement, metrics, and assignment of resources.stratified_funnel-stratplan  Most often we get involved in the latter part of the planning process when there is a major new product rollout, opening of a new business unit, an acquisition, or a round of layoffs, or a major outsourcing, to assist in organizing the messages to the affected departments, to the media, to the investors, to the public, creation of the supporting artifacts, and frequently through production and final execution, since some issues emerge late in the execution.

Contact us or request a quote.

  • Who Are We?

    Robert G. Hamilton
    Managing Partner
    rghamilt@b2b-content.com
    708-261-3112
    P. O. Box 888
    Oak Park, Illinois 60303
  • What’s Our Story?

    Company employee, agency contractor, free-lancer, consultant
    35 years writing
    25 years B2B writing
    23 years Marketing Mgmt
    30 years technology
    16 years e-Business
    (Don't worry....these overlapped a lot)
  • Industries We’ve Served

    Transportation
    Financial Services
    E-Commerce
    Technology
    Healthcare
    Publishing
    DIY
    Real Estate
    Manufacturing
    Construction